Analog Obsession is an independent audio plugin developer founded by Turkish engineer Tunca Okan. The company produces VST3, AU, and AAX plugins for Windows and macOS that emulate the sound and behavior of classic analog studio hardware, including vintage equalizers, compressors, preamps, tape machines, and channel strips. Plugins are distributed as donation-ware through the brand's website, with ongoing development supported by a Patreon membership.

The catalog spans a wide range of analog-style processors. Notable titles include BritChannel (a Neve 1073-style preamp and channel strip), TuPRE (a tube line amp with Pultec-style passive EQ), BritPre, Britpressor, LALA (an LA-2A-style leveling amplifier), KONSOL, TREQ, and BUSTERse. The developer regularly updates existing plugins based on user feedback and releases new instruments on a steady cadence.

Analog Obsession has built a following among home-studio and budget-conscious producers who want analog-flavored processing without the cost of commercial bundles. The plugins are frequently covered on gear blogs, YouTube plugin-review channels, and forums such as KVR Audio and Gearspace, and are often cited as high-quality free alternatives to paid hardware emulations.

Analog Obsession has 67 products cataloged on Equipboard, including EQ Plugins, Compressor Plugins, and Distortion Plugins.