Glowfly is a small-batch effects pedal operation based in the United Kingdom, run by builder Tom Richardson. The brand was previously known as Wraa Labs and continues to operate through the wraa.bigcartel.com storefront. Glowfly focuses on glitchy, lo-fi, and experimental effects, often building pedals in small runs or one-off configurations, and also sells DIY kits and PCBs for hobbyist builders.

The pedal lineup leans heavily toward unusual signal-manipulation tools rather than conventional drive or modulation boxes. Notable products include the Retroflect, a PT2399-based lo-fi tape simulator and modulator; the Glitchwave567, a bitcrushing, synth-inspired filter and chaos pedal; the Pyroglyphs reverb/shimmer/glitch pedal; the Flow Decoder, a looper with pitch, warp, and stretch functions; the Albert lo-fi vinyl modulator; and the Katzenjammer variable-speed looper.

Glowfly has been covered by guitar-pedal press outlets such as Guitar Pedal X and has built a following in the experimental and ambient pedal community through YouTube demos and word-of-mouth on forums like ModWiggler. Richardson handles design and assembly himself, and the brand's reputation is tied to affordable, hand-built takes on lo-fi and glitch effects rather than polished mass-market products.

Glowfly has 1 product cataloged on Equipboard, including Guitar Synth Pedals.