Sebring is a guitar brand established in the mid-1980s by V.M.I. Industries (Vega Musical Instruments) of Brea, California, which imported and distributed the line into the United States. The instruments were manufactured in Korea, largely by Samick, and were aimed at the intermediate-level student market alongside V.M.I.'s other budget-oriented import line, Antares.

The Sebring catalog spanned both electric and acoustic guitars, including Stratocaster- and Telecaster-style solidbodies, hollow and semi-hollow archtop jazz models, and dreadnought acoustics. Model numbers like the SB-300 and the Blade 1 sub-brand of Strat-style instruments are typical of the range. Production continued through at least 1997.

The brand is now out of production, and Sebring instruments turn up almost exclusively on the secondhand market through outlets like Reverb and eBay. They have a modest reputation among players of Korean-made imports of the era for solid construction and Gibson- and Fender-inspired designs at entry-level prices.

Sebring has 2 products cataloged on Equipboard, including Semi-Hollowbody Electric Guitars and Solid Body Electric Guitars. Their gear is featured by 1 artist, with the strongest followings in Rock and Folk, World, & Country. Notable users include Zach Rogue.