AmazonBasics
23Also known as: Amazon Basics
UnclaimedAmazonBasics is the private-label house brand of Amazon, launched in 2009 to offer low-cost everyday essentials sold primarily through Amazon's own marketplace. The line covers a broad range of commodity categories including batteries, cables, office supplies, kitchenware, luggage, and home goods, positioned as budget alternatives to name-brand equivalents.
Within the music and audio space, th...
AmazonBasics is the private-label house brand of Amazon, launched in 2009 to offer low-cost everyday essentials sold primarily through Amazon's own marketplace. The line covers a broad range of commodity categories including batteries, cables, office supplies, kitchenware, luggage, and home goods, positioned as budget alternatives to name-brand equivalents.
Within the music and audio space, the brand's catalog is limited to entry-level accessories rather than instruments or pro-level gear. Typical offerings include instrument cables, microphone and speaker stands, XLR and TRS patch cables, gig bags, studio monitor isolation pads, guitar stands, and basic headphones. The products are generally unbranded in aesthetic, manufactured by third-party suppliers, and aimed at shoppers looking for inexpensive utility items rather than boutique or professional-grade equipment.
The brand has been gradually rebranded under the "Amazon Basics" two-word treatment, and sits alongside Amazon's other private labels. It has no dedicated artist roster, signature products, or presence in the professional music community, and is most commonly encountered by musicians seeking cheap replacement cables, stands, or accessories.
AmazonBasics has 11 products cataloged on Equipboard, including Bags, Cases & Covers, Stands, and Beginner Kits. Their gear is featured by 4 artists, with the strongest followings in Electronic, Pop, and Rock. Notable users include Trey Xavier, Andrew Huang, and Ryan "Fluff" Bruce.
Artists Who Use AmazonBasics
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