Genzler Amplification is a bass and acoustic guitar amplification company founded by Jeff Genzler, the former head of Genz-Benz. Launched in 2015 after getting its start in a garage in Phoenix, Arizona, the company designs compact, lightweight amplifiers and cabinets aimed at touring and studio bassists, with longtime engineer Scott Andres on the development team.

The brand is best known for its Bass Array cabinet series, which uses a vertical column of smaller cone drivers alongside a tweeter to achieve wide, even dispersion without the beaminess of a traditional 4x10 or 8x10. On the amplifier side, the Magellan series (Magellan 350, 800, and 800+) pairs a Class D power section with a voicing geared toward modern bass tone, while the Kinetix 800 blends an all-tube Class A preamp with a Class D power amp. The Acoustic Array line extends the column-array concept to acoustic guitar and other acoustic instrument amplification.

Genzler's product catalog also includes the NU Classic cabinet series, Magellan ULV cabinets, and a line of bass pedals such as the Magellan DI/Preamp, Re/Q EQ, 4 On The Floor overdrive, and Crash Box distortion. The company has developed a following in the bass community for its emphasis on portability, dispersion-focused cabinet design, and tonal versatility.

Genzler Amplification has 30 products cataloged on Equipboard, including Bass Amplifier Cabinets, Bass Amplifier Heads, and Bass Effects Pedals. Their gear is featured by 1 artist, with the strongest followings in Rock, Orchestra, and Folk, World, & Country. Notable users include Dave Swift. Most Genzler Amplification products sit firmly in the high-end, boutique range.