Music Gear Deals
This week's price drops on music gear from Sweetwater, Guitar Center, Thomann, Amazon and more — all in one place. Disclaimer
Updated about 3 hours ago
Stores
580 deals found
Martin
GPC-16E01 Grand Performance Acoustic-electric Guitar - Satin Natural
Acoustic-Electric Guitars
Universal Audio
Apollo x4 Gen 2 Essentials+ 12x18 Thunderbolt Audio Interface with UAD DSP
Audio Interfaces
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* Price drops are sourced from product listings provided to Equipboard by participating retailers. Prices and availability are updated regularly (typically nightly) but are subject to change. A deal shown here may no longer be available by the time you click through to the store. Equipboard may receive compensation for purchases made at participating retailers. This does not affect what products or prices are displayed. For more information, see our affiliate disclosure.
* Equipboard is a community-built platform and product data is not always perfect. Occasionally you may see duplicate listings or items linked to incorrect products. If you spot an issue, please let us know.
How Equipboard Finds Deals
Equipboard tracks prices on music gear across major retailers including Sweetwater, Guitar Center, Thomann, Amazon, and more. When a price drops, it shows up here automatically. We update pricing data nightly, so the deals you see reflect recent changes — not stale promotions or inflated "sale" prices.
Unlike editorial deal roundups that are manually curated once a week, this page is powered by real pricing data from store feeds. If a guitar pedal drops $30 on Sweetwater overnight, it'll be here the next morning.
Where to Find the Best Music Gear Deals
Not all music retailers run sales the same way. Here's what to know about each store we track, plus direct links to their current deal sections.
Sweetwater
Sweetwater frequently offers deals through their DealZone, and their dedicated sales engineers can sometimes offer additional discounts if you call. They're known for free shipping on almost everything and a generous return policy.
- Acoustic Guitar Deals
- Electric Guitar Deals
- Pedals and Effects Deals
- Drum Deals
- Keyboard and Synth Deals
Guitar Center
Guitar Center runs frequent sales throughout the year, including their well-known Guitar-A-Thon and holiday events. Their used gear section online is also worth checking — items come with a 45-day return policy.
Thomann
Thomann is Europe's largest music retailer, offering competitive prices that often beat US stores, especially on European brands. International shipping is available and their Bargain Corner has rotating clearance deals.
Amazon
Amazon's music gear selection is massive, with frequent price fluctuations that can create short-lived deals. Prime members get free shipping on most items. Keep in mind that Amazon prices change frequently — a deal you see today might be gone tomorrow.
Reverb
Reverb is the go-to marketplace for used and vintage gear. Prices are set by individual sellers, so deals vary widely. Their periodic Deals and Steals events feature curated discounts from top shops.
Plugin Boutique
For music producers, Plugin Boutique is one of the best places to find deals on VST plugins, virtual instruments, and production software. They run frequent bundle deals and seasonal sales.
B&H Photo
B&H Photo is a trusted retailer for pro audio, recording equipment, and studio gear. They're known for competitive pricing and no sales tax outside of New York.
Frequently Asked Questions
When is the best time to buy music gear?
The biggest sales on music gear typically happen during Black Friday and Cyber Monday (late November), but major retailers run significant promotions throughout the year. Guitar Center holds their Guitar-A-Thon sale several times a year, Sweetwater runs seasonal DealZone events, and Amazon offers deals during Prime Day (usually July). January and February can also be good times to buy, as retailers clear out previous year inventory.
How do I know if a deal is actually good?
Compare the sale price against what the item normally sells for across multiple stores. Equipboard tracks prices over time, so you can see whether a "sale" price is genuinely lower than usual or just the regular going rate with a crossed-out MSRP. The percentage drop shown on each deal card reflects the actual change from the previous tracked price.
Are music gear deals different across stores?
Yes — the same product can vary significantly in price between retailers. Different stores have different supplier relationships, and sales don't always happen at the same time. That's why comparing across stores is valuable. An item on sale at Guitar Center might still be cheaper at regular price on Thomann, or vice versa.
Do guitar and music gear prices drop on Black Friday?
Absolutely. Black Friday is historically the best time to buy music gear. Guitar Center, Sweetwater, Musician's Friend, and Plugin Boutique all run major sales. Plugin and software deals during Black Friday can be especially steep — 50% off or more is common for VST plugins and DAW software.
What music gear holds its value best?
Guitars from major brands (Fender, Gibson, PRS, Martin, Taylor) tend to hold value well, especially American-made models. Boutique guitar pedals and vintage synthesizers can actually appreciate over time. On the other end, entry-level gear and music software tend to depreciate quickly, which means better deals on the used market.