Palmer is a guitar brand distributed by Tropical Music Export Enterprises of Miami, Florida, with a catalog aimed primarily at entry-level players, students, and educators. The line spans solidbody electric guitars and basses, steel-string and nylon-string acoustics, classical guitars, ukuleles, mandolins, strings, and accessories. During the 1980s, Palmer instruments were built by Samick in Korea, and the brand has continued to focus on affordable instruments built around traditional shapes and configurations.

Product families include the Palmer Marquis series, the Palmer Legacy lineup of older/discontinued designs, and the higher-end B. Chafin USA Custom instruments. Acoustic models such as the PF and PC series cover dreadnought, auditorium, and cutaway acoustic-electric body styles, while the PE electric line offers double-cutaway solidbodies in a range of finishes. Palmer markets to a worldwide distributor network rather than direct-to-consumer, and the brand is most often encountered through music schools, regional dealers, and budget-tier retail channels in North America and Latin America.

Palmer Guitars has 8 products cataloged on Equipboard, including Solid Body Electric Guitars, Acoustic-Electric Guitars, and Beginner Kits.