Giannini
23Also known as: Giannini do Brasil, Tranquillo Giannini
UnclaimedGiannini is a Brazilian musical instrument manufacturer founded in 1900 by Italian immigrant Tranquillo Giannini in São Paulo. Originally established as a small luthier's workshop producing string instruments, the company grew through the early 20th century to become one of the largest musical instrument makers in Latin America, eventually beginning production of its own strings in the 1940s an...
Giannini is a Brazilian musical instrument manufacturer founded in 1900 by Italian immigrant Tranquillo Giannini in São Paulo. Originally established as a small luthier's workshop producing string instruments, the company grew through the early 20th century to become one of the largest musical instrument makers in Latin America, eventually beginning production of its own strings in the 1940s and relocating its manufacturing operations to Salto, São Paulo.
The brand is best known for the Craviola, an acoustic guitar with a distinctive asymmetrical body shape designed in the late 1960s by Giorgio Giannini together with Brazilian guitarist Paulinho Nogueira. The Craviola was developed to evoke the tonal character of the cravo (harpsichord) and viola, and its unusual silhouette made it a recognizable piece of Brazilian instrument design. Over the decades, Craviola models have been used by a number of notable international musicians, including Jimmy Page.
Beyond the Craviola, Giannini manufactures a broad catalog of classical, acoustic, and electric guitars, basses, ukuleles, cavaquinhos, Brazilian violas (viola caipira), mandolins, and instrument strings. The company has a particularly strong presence in Latin American markets and serves as a staple supplier of entry-level and mid-tier instruments for Brazilian popular music styles such as bossa nova, samba, and MPB.
Giannini has 74 products cataloged on Equipboard, including Solid Body Electric Guitars, Classical & Nylon-String Guitars, and Acoustic-Electric Guitars. Their gear is featured by 27 artists, with the strongest followings in Rock, Folk, World, & Country, and Pop. Notable users include Rodrigo Amarante, Vitor Brauer, and Gabriel Ventura (Ventre).
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