Beats
Beats
Also known as: Beats by Dre, Beats by Dr. Dre, Beats Electronics
UnclaimedBeats is an audio brand founded in 2006 by hip-hop producer Dr. Dre and Interscope Records co-founder Jimmy Iovine. Originally based in Santa Monica, California, the company launched its first headphones in 2008 and quickly became one of the most recognizable names in consumer audio. Apple acquired Beats in 2014, and the brand operates out of Culver City, California.
Beats' product lineup span...
$119.95 - $199.99
in Headphones & In-Ear Monitors Rank
$59.99
in Headphones & In-Ear Monitors Rank
$156.05
in Headphones & In-Ear Monitors Rank
$149.00 - $199.99
in Headphones & In-Ear Monitors Rank
$149.99
in Speakers & Accessories Rank
$63.36 - $214.95
$2,599.00
$209.99
$214.95
$129.99 - $199.95
$214.95
Beats is an audio brand founded in 2006 by hip-hop producer Dr. Dre and Interscope Records co-founder Jimmy Iovine. Originally based in Santa Monica, California, the company launched its first headphones in 2008 and quickly became one of the most recognizable names in consumer audio. Apple acquired Beats in 2014, and the brand operates out of Culver City, California.
Beats' product lineup spans over-ear headphones, on-ear headphones, wireless earbuds, and portable speakers. Notable product lines include the Studio Pro and Solo 4 over-ear and on-ear headphones, the Powerbeats Pro and Fit Pro sport earbuds, the Studio Buds true wireless earbuds, and the Beats Pill portable speaker. The brand also developed Beats Audio, a software audio enhancement technology licensed to laptop and vehicle manufacturers.
Beats occupies a distinct space in the audio market, blending fashion-forward industrial design with music culture. The brand has maintained strong ties to the music and sports worlds through high-profile partnerships and endorsements, and its products are widely used by musicians, DJs, producers, and athletes alike.
Beats has 66 products cataloged on Equipboard, including Headphones & In-Ear Monitors, Speakers & Accessories, and Earbuds. Their gear is featured by 246 artists, with the strongest followings in Electronic, Hip Hop, and Pop. Notable users include Zedd, Selena Gomez, and Skrillex. Most Beats products fall in the mid-tier range — professional-grade without flagship pricing.
Artists Who Use Beats
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