Bernard Sumner

In this video, at 0:30, there is a clear shot of Bernard Summer playing the Shergold Masquerader.

The Vox Phantom Special VI can be seen in Bernard's possession in this 1981 live show. It appears quite clearly at the 13:25 mark.

In this photo of New Order's Bernard Sumner playing live on stage for BT London Live at Hyde Park in central London (Sunday, Aug. 12, 2012), he can be seen playing a Gibson SG Standard.

At 0:25, it is clearly visible that Bernard is using a Tele Thinline Classic Series 69' Reissue

Bernard Sumner is seen here holding a Gibson SG Junior in Cherry Red.

This image from a live show depicts Bernard with a 330 12-string.

At 1:20, Sumner can be seen using a Stratocaster during "Elegia".

"the guitar on the recording was a 12-string Eko guitar played by Sumner.[12] Sumner recalls:

Ian didn't really want to play guitar, but for some reason we wanted him to play it. I can't remember the reason now ... I think Ian used to play only on "Love Will Tear Us Apart" ... no I'm wrong, there was another track too. Maybe "Heart and Soul"? I do remember Ian used to play just one chord, which was D. We showed him how to play D and we wrote a song. I wonder if that's why we wrote "Love Will Tear Us Apart", you could drone a D through it. I think he played it live because I was playing keyboards. On the record I played guitar, a twelve string Eko guitar, an Italian guitar that actually sounded pretty good"

At 0:40, Sumner can be clearly seen playing this Fender Japan 12-String Stratocaster from the mid to late 1980s.

He's got the ebony color version with trapeze tailpiece. In his autobiography (a must read for all fans like me) he says that in 1981 during the first US tour and after being stolen all their gear, he went to a guitar shop in New York and bought an ES-335 (it's visible in many images of early new order gigs) that had an affordable price tag. Arrived in hotel he discovered it had a drilling hole in the body :)

Bernard Sumner has consistently used the Gibson SG '61 Reissue throughout his career with both Joy Division and New Order, as evident from user-uploaded photos.

A photo of Bernard using the es-330 is seen in this article. There is also many photos of him using it on Getty images.

In the video "New Order - Temptation (1982)" uploaded by nihilius32 on YouTube, Bernard Sumner can be seen using a Gibson Les Paul Junior Double-Cutaway.

During New Order's 1987 performance of "True Faith" on Top of the Pops, Bernard Sumner is seen playing a black Squier Stratocaster, as evidenced by the Squier logo visible on the guitar's headstock in the video provided by New Order on YouTube.